‘Apocalyptic volcanic super eruption is much closer than we thought’, say experts
Data can give us some truly fascinating insights into the world around us. In this blog post Jonathan Rougier, one of our resident statisticians, tells us about some of his work researching explosive volcanism. The interesting thing about being a statistician is that you get to play in everyone’s backyard, as John Tukey famously said […]
Optimise Your Business with Machine Learning: How Random Forest models can help you make predictions
Dom Owens is a Data Science Intern at Data Cubed. In this blog post he explains how Random Forest models work, and how machine learning can generate value for your business. Rise of the machines If you could predict something about your business, what would it be? In recent years, there’s been an explosion in […]
Buzzword bonanza: Our plain English guide to data lingo
Across all sectors and all industries, businesses have a single thing in common: the love of buzzwords. Whether you’re in Tech, Ops, Sales, Product, Marketing… you cannot escape the onslaught of new buzzwords each year. The data world is no different, with a range of colourful and confusing terms floating around. We’re here to break […]
How to turn your data into a money maker 3
Guide three: analysing your data So you’ve set strong business objectives and wrangled with your data to make sure it’s accurate and relevant. Good stuff. Now comes the super important part — the analysis of your data. To do it right, you’ll need to know the different ways you can slice and dice your data. Whichever method […]
Is one data analyst ever enough?
How applying a multi-skilled team to a data analytics project delivers results We work with businesses of all sizes…and they have a wide range of data-focused employees. The big businesses have large data teams…the SMEs have one analyst…and the start-ups have multi-skilled individuals who do everything in the business…literally everything. But, when it comes to […]
How to turn your data into a money maker 2
Guide two: extracting your data Before any writer tells a great story, they’ll research a topic inside and out before typing their first word. It’s the same with expert data visualisers. With purpose and care, they’ll extract the right data, in the right way, to make sure they can tell a great story with it. […]
Don’t you wish your Excel was just like me: Modern BI platform reviews
Power BI, Qlik and Tableau under the scope Modern analytics and BI platforms are now mainstream. For companies big and small, MS excel no longer cuts the mustard when it comes to transforming data into engaging, insight-rich visualisations. So what are they? Quite simply, analytics and BI platforms are easy-to-use software that supports the full […]
KYE: Knowing Your Employees
We believe the value of knowing your employees better is a massive competitive advantage for businesses. We believe that every employee-related business decision should be data-driven, or data-informed. The days of making business decisions based on gut feel, intuition or whoever shouts the loudest, should be long gone. That’s why we do what we do. […]
How to get awesome insight from data as a smaller business (without blowing the bank!)
Can you do smart stuff with data and be a small company? Absolutely. Can it be a humongous time and money drain if it’s not done right? Oh yes. For many innovative, growing businesses, generating business and customer insight from data is a no-brainer. But when you’re not a FTSE 100 with teams of data […]
KYC: Knowing your customers
Beyond the usual KYC requirements, we believe the value of knowing your customers is a massive competitive advantage for businesses. We believe that every customer-related business decision should be data-driven, or data-informed. The days of making business decisions based on gut feel, intuition or whoever shouts the loudest, should be long gone. That’s why we […]
