How to turn your data into a money maker 3
Guide three: analysing your data So you’ve set strong business objectives and wrangled with your data to make sure it’s accurate and relevant. Good stuff. Now comes the super important part — the analysis of your data. To do it right, you’ll need to know the different ways you can slice and dice your data. Whichever method […]
How to get awesome insight from data as a smaller business (without blowing the bank!)
Can you do smart stuff with data and be a small company? Absolutely. Can it be a humongous time and money drain if it’s not done right? Oh yes. For many innovative, growing businesses, generating business and customer insight from data is a no-brainer. But when you’re not a FTSE 100 with teams of data […]
Buzzword bonanza: Our plain English guide to data lingo
Across all sectors and all industries, businesses have a single thing in common: the love of buzzwords. Whether you’re in Tech, Ops, Sales, Product, Marketing… you cannot escape the onslaught of new buzzwords each year. The data world is no different, with a range of colourful and confusing terms floating around. We’re here to break […]
KYC: Knowing your customers
Beyond the usual KYC requirements, we believe the value of knowing your customers is a massive competitive advantage for businesses. We believe that every customer-related business decision should be data-driven, or data-informed. The days of making business decisions based on gut feel, intuition or whoever shouts the loudest, should be long gone. That’s why we […]
KYE: Knowing Your Employees
We believe the value of knowing your employees better is a massive competitive advantage for businesses. We believe that every employee-related business decision should be data-driven, or data-informed. The days of making business decisions based on gut feel, intuition or whoever shouts the loudest, should be long gone. That’s why we do what we do. […]
Buzzword bonanza 2: Our plain English guide to data lingo
Digital business automation, Natural Language Processing, Deep Learning & Internet of Things Round up, round up! It’s time to tackle more of the data buzzwords that are popping up in meeting rooms everywhere. Say goodbye to blank expressions and scratchy heads, this is your definitive guide to the latest technologies, explained in plain English. Digital […]
Is one data analyst ever enough?
How applying a multi-skilled team to a data analytics project delivers results We work with businesses of all sizes…and they have a wide range of data-focused employees. The big businesses have large data teams…the SMEs have one analyst…and the start-ups have multi-skilled individuals who do everything in the business…literally everything. But, when it comes to […]
Don’t you wish your Excel was just like me: Modern BI platform reviews
Power BI, Qlik and Tableau under the scope Modern analytics and BI platforms are now mainstream. For companies big and small, MS excel no longer cuts the mustard when it comes to transforming data into engaging, insight-rich visualisations. So what are they? Quite simply, analytics and BI platforms are easy-to-use software that supports the full […]
Data is transforming our world
Our run down of data-driven technologies and how they’re spreading to the masses. Machine Learning, Predictive Analytics, and the Internet of Things. Simply buzzwords in corporate meeting rooms a few years back; these technologies are now shaking our world and transforming the way we do business. As a company that helps businesses with their data […]
The Power of People Data
How the right metrics can transform a business HR teams are sat on powerful people data that can drive change in business. This data is so powerful that it can directly impact profits, market value, market share, productivity, company reputation… you name it. The trouble is, HR teams have often focused on metrics that simply […]