Unlocking Business Potential Through Data-Driven Innovation
Since we launched in 2017, we’ve been on an incredible ride, completing 200+ data projects for 70+ SMEs across multiple countries. Taking stock is just as important as moving forward, so let’s talk numbers! In the last six years, we’ve accomplished 200+ projects, worked with 70+ clients, expanded to 3 countries, and earned 15 prestigious […]
Optimise Your Business with Machine Learning: How Random Forest models can help you make predictions
Dom Owens is a Data Science Intern at Data Cubed. In this blog post he explains how Random Forest models work, and how machine learning can generate value for your business. Rise of the machines If you could predict something about your business, what would it be? In recent years, there’s been an explosion in […]
‘Apocalyptic volcanic super eruption is much closer than we thought’, say experts
Data can give us some truly fascinating insights into the world around us. In this blog post Jonathan Rougier, one of our resident statisticians, tells us about some of his work researching explosive volcanism. The interesting thing about being a statistician is that you get to play in everyone’s backyard, as John Tukey famously said […]
How to turn your data into a money maker 2
Guide two: extracting your data Before any writer tells a great story, they’ll research a topic inside and out before typing their first word. It’s the same with expert data visualisers. With purpose and care, they’ll extract the right data, in the right way, to make sure they can tell a great story with it. […]
How to turn your data into a money maker 3
Guide three: analysing your data So you’ve set strong business objectives and wrangled with your data to make sure it’s accurate and relevant. Good stuff. Now comes the super important part — the analysis of your data. To do it right, you’ll need to know the different ways you can slice and dice your data. Whichever method […]
How to get awesome insight from data as a smaller business (without blowing the bank!)
Can you do smart stuff with data and be a small company? Absolutely. Can it be a humongous time and money drain if it’s not done right? Oh yes. For many innovative, growing businesses, generating business and customer insight from data is a no-brainer. But when you’re not a FTSE 100 with teams of data […]
Buzzword bonanza: Our plain English guide to data lingo
Across all sectors and all industries, businesses have a single thing in common: the love of buzzwords. Whether you’re in Tech, Ops, Sales, Product, Marketing… you cannot escape the onslaught of new buzzwords each year. The data world is no different, with a range of colourful and confusing terms floating around. We’re here to break […]
KYC: Knowing your customers
Beyond the usual KYC requirements, we believe the value of knowing your customers is a massive competitive advantage for businesses. We believe that every customer-related business decision should be data-driven, or data-informed. The days of making business decisions based on gut feel, intuition or whoever shouts the loudest, should be long gone. That’s why we […]
KYE: Knowing Your Employees
We believe the value of knowing your employees better is a massive competitive advantage for businesses. We believe that every employee-related business decision should be data-driven, or data-informed. The days of making business decisions based on gut feel, intuition or whoever shouts the loudest, should be long gone. That’s why we do what we do. […]
Buzzword bonanza 2: Our plain English guide to data lingo
Digital business automation, Natural Language Processing, Deep Learning & Internet of Things Round up, round up! It’s time to tackle more of the data buzzwords that are popping up in meeting rooms everywhere. Say goodbye to blank expressions and scratchy heads, this is your definitive guide to the latest technologies, explained in plain English. Digital […]
